
In line with the Seibu Group’s common “Group Vision” and with a focus on the SDGs advocated by the United Nations,
Prince Grand Resort Karuizawa is strengthening its ESG efforts to achieve those goals.

Karuizawa Prince Hotel has acquired the “3 Gyoiko Zakura (or 3 stars)” certification under the “Sakura Quality An ESG Practice,” which recognizes facilities that practice SDGs initiatives.
■What is Sakura Quality Green?
It is a quality certification system that specializes in rating facilities based on the SDGs.
Composed of standards regarding consideration for the environment, local community, and sustainable governance, it is used to rate facilities on a scale of one to five based on the SDGs.

To enable customers to enjoy their meals with peace of mind, Princ Grand Resort Karuizawa thoroughly manages the quality and hygiene of its kitchens and food ingredients and rigorously educates employees, ensuring food safety and preventing food incidents.
Environmental Conservation [ Self-administered Forest Management ]
To conserve the natural environment of the Ski Resort and give visitors the chance to experience and learn about nature, we cooperate with the Jibatsu Forestry Promotion Association (NPO) to maintain the forest using sequential thinning for idle forests on the premises.
Starting in the summer of 2021, we began thinning operations on approximately 16 hectares of land at the Ski Resort,